What is it: A countdown of the 20 worst beverages in America – or rather a guide to ‘how to get in as many calories as possible without having to eat 11 bowls of cereal!’. Apparently America’s ‘worst’ drink contains over 2,000 calories (RDA is 2,000 calories) and 131 grams of saturated fat (RDA is 20g)!
Why is it cool: Although the ‘worst’ drink is described as an ice-cream drink, about whose health credentials you should be suspicious, numerous drinks on the list hide behind health masks such as “fruit” and even “water”! This demonstrates the power of associations in purchase decisions (not to assume this list corresponds to how many people buy these drinks!), and how important it is to educate people about the real baddie: sugar.Marketing leaps on the fact that most people do not read food labels in detail and look for quick cues to make sense of foods. How is this honest!?
Where to find it: here!
Submitted by: Gemma Enright


